Privacy Notice


This privacy notice describes how personally identifiable information ("PII") about you is collected, used and disclosed when vsiting and using (THE "SITE") and how you can get access to this information. This site is operated by vision service plan and its affilate Marchon Eyewear Inc. (“WE” or “US”). Please review it carefully.

Notice Revisions

We reserve the right to revise the terms of this Privacy Notice, for example following changes in laws or our business practices. If we materially change the way how we process your PII, we shall notify you of the revised Privacy Notice by prominently making available those material changes on the Site. Where legally required, we will request your consent prior to implementing such changes. We strongly encourage you to read our Privacy Notice and keep yourself informed of our privacy practices.

1. The Purpose of This Privacy Notice Is To:

Provide you with notice of our information collection, use and protection practices, and explain your rights as an individual about whom we maintain information.

Personally Identifiable Information (PII)

  1. Information You Provide. When you register or interact with the Site, we may ask that you provide us with certain information to facilitate your use of the Site, such as your first name, last name, email, phone number, gender and date of birth. In case you decide to purchase product, we may ask you to provide additional information, such as your full address and credit card details and share your personal information with companies who help us in the fulfillment of your request. These companies are authorized to use your personal information only as necessary to provide their services to us. For instance, we communicate your credit card details to a third-party payment processor (we do not store any credit card information).

    Depending upon the activity, some of the information we ask you to provide is identified as mandatory, and some as voluntary. If you do not provide the mandatory data with respect to a particular activity, you will not be able to engage in that activity.

  2. Technical Information Obtained from the Use of the Site. We collect certain technical information automatically when you use the Site to facilitate its functionality , which information may include the domain from which you access the Site, the date and time you access the Site, what areas of the Site you access, the IP address, unique device identifier, and the type of device and/or web browser you use to access the Site.

  3. Cookies and Other Technologies. We and our service providers may use cookies, web beacons – also referred to as single-pixel gifs – and other technologies to improve the Site and its performance and functionality. Cookies are identifiers that a website stores on your computer's hard drive to facilitate the interaction between your computer/device and the website. We use several types of cookies that have different purposes. We use cookies that are essential to the operation of the Site (e.g. allowing you to place items in the shopping bag and purchase these items or allowing us to identify you and provide you access to your user account). These essential cookies are either session or persistent cookies. Session cookies expire when you close your browser. Persistent cookies remain stored on your computer or device until you delete them manually or until they expire. Please see below on how to block or delete cookies.

    Other cookies make your use of the Site easier (e.g. allowing us to remember you and your preferences upon your next visit to the Site when checking "Remember Me"), make the Site run more smoothly to make it easier for you to navigate and enhance the experience of our Site and help us to maintain a secure Site. These functional cookies are persistent cookies and exclusive to this Site and cannot be obtained or read by other websites.

    Web beacons are embedded in webpages and permit us to count users who have visited those pages and for other related Site statistics in a manner similar to the use of cookies (e.g., recording the popularity of certain Site ` and verifying system and server integrity). Web beacons are not used to access your PII on our Site; they are solely used to compile aggregated statistics concerning the use of our Site.

  4. Targeted Advertising. We and our advertisers may use technologies such as cookies and remarketing tags to gather information about your activities on this Site and other websites and to help us recognize you and serve you with advertisements that we believe are relevant to you and your interests. However, we do not tell our advertisers who you are.

    Cookie ID’s are used to target Nike Vision advertising that is relevant to the Site, to control the frequency of ads shown to you, and to help us monitor, improve, and evaluate our online advertising and campaign performance. Google’s DoubleClick cookie is a persistent cookie and does not store or contain PII. With your consent, information associated with the DoubleClick cookie may be added to your Google account.

    We also use technology that enables us to understand how our Site or mobile applications are used and tools to enable the display of targeted advertisements to our users, including across devices. For example, this technology allows us to determine the probability that a desktop web cookie and a mobile device belong to the same user.

    Click on the links below to learn more about the privacy practices of DoubleClick by Google:

  5. Website Analytics. We also use or allow third parties to serve cookies on our Site. For example, we use Google Analytics and may use Adobe Analytics to assist us with website analytics such as evaluating the use and operation of our website so that we can continue to enhance the website and our services. These analytics cookies are so called performance cookies. All information collected by these cookies is aggregated and therefore anonymous. Click on the links below to learn more about the privacy practices of Google and Adobe:

  6. Blocking Cookies: Many browsers automatically accept cookies, but you can change your browser settings to stop accepting cookies or prompt you before accepting them. The Help portion of the toolbar on most browsers will tell a user how to prevent the browser from accepting new cookies, provide notification if new cookies are received, or disable cookies altogether. You are always free to reject any cookies, but some customer-specific parts of our Site, may not work properly in the event cookies are rejected.

2. Privacy Practices

How We Use and Disclose Information About You

  • Personally Identifiable Information: We use information collected from and about you, individually or combined, to facilitate use of the Site, process your purchases and related payments, communicate with you, respond to your inquiries and requests, conduct surveys, carry out research and analysis relating to our products and services, improve our products and services, and, as permitted by law, for marketing and promotional purposes. From time to time, we may send users administration communications about our services (for example, if you lose your password or if changes are made to the terms of the services or our privacy notice). Because this information is important to your interaction with and our provision of the Site, you may not opt-out of receiving such communications. We may also give you the option of receiving marketing communications about new products, services and promotions from us, our affiliates and subsidiaries, or other third parties. If you choose to receive such marketing communications, your contact information may also be shared with the applicable third parties for this purpose. As permitted by applicable law, we may enhance or merge the information that we collect with data obtained from third parties, in which case the combined information will be treated in accordance with this Privacy Notice.

  • Third Party Partners. On occasion we partner with third-parties to deliver complementary or supplemental services to you. In those circumstances, we will make it very clear to you that the third-party channel partner is the entity collecting your information and not us, and you will have a choice whether to provide information to them. As such, any data you provide to them would be subject to their privacy and security practices and we will not be responsible for the information you provide to them or their privacy and security practices.

  • Affiliate Sharing. Subject to the terms of this Privacy Notice, in the normal course of performing services, and as permitted by applicable law, we may share your PII with our affiliates, subsidiaries, or divisions.

  • Sharing with Other Users. Certain features of our Site may enable you to connect and communicate with other Site users (“Friends”). By participating in any sharing program, your information (including any personal information you provided, and any information obtained from the Site) may be made available to those Friends. Some Site sharing programs allow you to publish information in a forum, or transmit communications to Friends. Any information you choose to provide in these areas can be read or used by other users. You are solely responsible for any information that you choose to share. Your participation in these features and your sharing of your information with us and other users constitutes your agreement to such sharing. Please take care when using these features.

  • Other Sharing. We may share your PII with third parties, where required for a sale, re-organization, transfer, financial arrangement, sub-participation, asset disposal or other transaction relating to our business, to obtain legal advice and/or the defense of or otherwise engaging in litigation and protecting us from against injury, theft, legal liability, fraud, abuse and other misconduct.

  • Required Disclosures. We reserve the right to disclose your PII, without notice, if required to do so by law or in the good faith belief that such action is necessary to: (1) comply with laws, legal process, or government or regulatory requests; (2) protect and defend our rights, property or business and, (3) protect the safety and security of our users, this Site, or the public.

  • Children. We do not sell products for purchase by children. We sell children's products for purchase by adults. If you're under 18, you may use this Site only if you have the consent of your parent or guardian. We shall not knowingly collect data from children under the age of 13 years old.

3. Storage And Control Your PII

In the course of transacting business with you, we create records including your PII that can be held on a variety of media (physical or electronic). Records help us serve you well, to demonstrate that we are meeting our obligations and to keep as evidence of our business activities.

In the normal course of business we retain your PII no longer than required for the purpose it was initially collected, unless we have an obligation to keep it longer (for example due to a court order or investigation by law enforcement agencies or regulators).

4. Correction, Update, Objection And Deletion Of Personal Data

You have certain legal rights to control your PII and the manner in which we process it. These rights include the possibility to request us to give you access to all personal data we have about you, request us to correct inaccurate or update incomplete information, object to or restrict the processing on legitimate grounds, withdraw your consent for certain processing at any time where previously we have asked for your permission.

If you wish to withdraw any previously given consent, please send your request to and we will use reasonable efforts to respond to you in a timely manner.

To process such a request, we may ask you to verify your identity and cooperate with us in our effort.

5. Security Of Information

We are committed to ensuring that your PII is secure. In order to prevent unauthorized access or disclosure, we have put in place appropriate technical, physical and managerial procedures to safeguard and secure the information we collect about you. Access by you to your PII is available through the Site after you provide your unique Login ID (username and password) selected by you. We recommend that you do not divulge your password to anyone. We employ internal policies pursuant to which only selected individuals have access to your PII.

6. Contact Information

Contact Us. For questions about this notice or your privacy, contact us at 1 (844) 789-6035 or Our hours are Monday to Friday, 6:00 a.m. to 5:00 p.m. PST; Saturday and Sunday, 7:00 a.m. to 5:00 p.m. PST.

Revised: 8/23/2019

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